Create a vision of your industry to guide your business

Outline a digital vision for your industry that allows you to think more expansively and to see beyond the immediate challenges your business faces. Use this vision as a blueprint and build it out gradually as your company grows. Business technology consultants Gartner suggest a number of ways of generating this vision, such as looking at adjacent sectors for ideas on how your industry could develop. It touches on creating a vision that supersedes a competitor and dominates one particular layer in a chosen industry.