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Sales & Growth
Article
Global competitors with deep pockets? Do the simple things brilliantly
If you’re going up against global companies with bigger budgets, make sure your basics are spot on. OTTY Sleep did exactly this to compete.
Respond to competition
Planning
Article
We improved our efficiency to stick to our growth targets
When you grow your business, how do you keep up with customer expectations around speed of service? Anchor Vans developed a visual T-cards system for staff.
Improve internal systems
Sales & Growth
Article
We invested in customer experience to beat the competition
Using customer experience to set your business apart can help you compete with much bigger, more established brands. Here’s how one jewellery company took on Tiffany’s.
Invest in your customer experience
Leadership & Strategy
Article
We rolled out a profit share scheme to reward staff commitment
MI Supplies wanted to find a way to reward staff commitment and help them place long-term relaionships over short-term profit. It settled on a profit share.
Reward commitment to vision and values
Sales & Growth
Article
We invested in after sales support to create a sustainable business
Car repair marketplace whocanfixmycar.com faced the challenge of building a sustainable business in an industry with a high customer churn rate.
Maximise effectiveness of your salesforce
Planning
Article
Non-revenue targets enabled us to scale our values
A lot of businesses see customer satisfaction ratings plummet as they expand. ImpraGas was determined not to let that happen. Read how they used target-setting to get there.
Create non-revenue targets
Sales & Growth
Article
We lost sight of how important managing customers proactively is
When customer issues started slipping under the radar, Arthur Online took a proactive approach to their customer service.
Manage customers proactively
Digital Readiness
Article
An automated system helped direct our customers to the relevant expert
How do you convert website traffic into customers? Telecoms World used an automated callback system to increase their conversion rate and improve customer satisfaction.
Improve the efficiency of your customer service